Episode 35: 5 Minutes To Win $15,000 for Your Business. What Are You Waiting For?

April 28th, 2014

Calling all artists, artisans and craftspeople who like and need money.  ArtWorks Cincinnati is holding their first biennial contest this year to give cash, advice and support to entrepreneurs working in the creative realms.  The contest is called The Big Pitch and US Bank is putting up the prize money; $15,000 for Grand Prize, and $5000 for People's Choice.  Apply Pitch Win.  Then conquer the world with your line of macrame owl swimsuits.

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Episode 34: Bathroom Humor Welcome

April 22nd, 2014

Do you have an idea for a new kind of product but have always thought you don't know how to make it happen? Think everything has already been invented?   In this show we have an inspiring interview with a stay-at-home mom of three who has created a tool and a toy for toddlers and their caregivers with benefits all around.  Aim High Games take the private and messy world of potty training to new heights and it's paying off.  pottykid.jpg

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Episode 33: Nothing Gets Between Me and My Content Marketing

April 16th, 2014

Remember Brooke Shields and those famous words?  brooke-shields.jpgbrooke-shields.jpgWell, she didn't say "content marketing" but anyways, Calvin Klein was pioneer of the designer denim lines that appeared in 1970.  The designer denim trend took an item of clothing that everyone had (and had taken for granted) and with a few snips and stitches the transformed it into a status symbol.  Now you can wear his jeans, eat off his dishes, sleep under his sheets and show the world that your lifestyle is a Calvin Klein lifestyle.  Sortof all show and no go.  Today's successful marketing campaign reaches its consumers by creating great and GENUINE content first, then trotting down the runway with it. Here's Randi Kenney from the Eisen Agency to tell us more.

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Episode 32: Do You Really Need a Business Plan?

April 11th, 2014

You hear it often as the common sense thing to do.  But is it still necessary if you don't want investors?  If no one else will read it?  If the business is an industry that you already work in and has an established model?  We present some pros and cons about this classic topic.  Listen, then post your thoughts on our FB, American Dreamers, LLC.  

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